WD-40 Company

Innovation Manager

United States
San Diego


The Innovation Development Manager is responsible for the implementation of the Americas innovation strategy focusing on the discovery and diligence phases of the new product development process. This dynamic, key leadership role manages the development and execution of new product business plans, including the creation of new product insights, ideas and solutions that will result in the delivery of new product/categories and/or platforms to achieve the Company’s strategic innovation mission.  


In addition, this position manages the planning, development and execution of the Americas Tribology University product training program. If you are a talented Innovation Manager who wants want to join a growing, global and innovative company to grow our brands, please consider joining our tribe!



  •  Lead innovation and project development initiatives while optimizing and deploying best practices to meet company goals.
  • Execute the innovation strategy to deliver new product spaces and capabilities within the flanker brand strategy scope. Develop and grow strategic brand equity, new trade channel and business opportunities.
  • Develop, communicate and successfully execute strategic vision, goals, drivers, and fiscal year plans for the Americas Trading Bloc Innovation.
  • Utilizes relevant data (i.e. customer insights, financial analysis and forecasting) to develop business plans to launch new product/category/platform.
  • Ensure innovation plan aligns with America’s goals and requirements by being the active brand and innovation voice for Canada, Latin America and USA business segments.
  • Actively support global and America’s efforts related to corporate, GTC, new product development/innovation, quality, IT, HR, IP, acquisitions and divestures.   Drive innovation efforts through necessary departments creating the pipeline to market success.
  • Plan and define project scope, including project objectives and appropriate parameters, such as, budget and risk assessment.
  • Assists in tracking and documenting new idea submissions and follow appropriate legal protocol for communicating with external submitters.


  • 5+ years’ experience in innovation or hybrid innovation/marketing role(s)
  • Successful development and management of Innovation plans, marketing plans and new product launches within defined timelines and budgets.
  • Strong analytical and critical thinking skills.
  • Strong concept and research presentation skills.
  • Ability to develop and execute ideation sessions and understand the difference between categories, platforms, bundles to aligns direction with the global and Americas strategies.
  • Experience with adult learning and/or education platforms as well as program administration
  • Knowledge of mechanical and/or chemical product development
  • Education: Bachelor’s degree. MBA is a plus! 



Our benefits package is very competitive and comprehensive, providing you and your family with extensive protection and security, along with quality, life-enhancing programs to include; base salary, profit sharing, bonus potential, 401K match and much more. 




We live under the sink, in the garage, and in the toolboxes of the world.  WD-40 Company has best-in-class products and we are seeking best-in-class talent.  Our tribe has a common passion, dedication, and commitment to excellence. Your creativity, agility, and talent will help keep us in the forefront of our industry.


We are a small company with gigantic brands and a global reach.  At WD-40 Company everyone is a key contributor.  We foster a strong culture of learning and accountability in a relaxed, team environment.  We seek people who share our values and strive to leave positive and lasting memories in all their interactions.  While the 60-year old formulation of WD-40 remains a secret, it is no secret that our passion for our people, culture, and products is what distinguishes us.


Before Applying


Please, only consider employment with WD-40 Company if you feel as strongly about our values as we do:  We live, breathe, and play by our values every day.


  • We value doing the right thing.
  • We value creating positive lasting memories in all our relationships.
  • We value making it better than it is today.
  • We value succeeding as a Tribe while excelling as individuals.
  • We value owning it and passionately acting on it.
  • We value sustaining the WD-40 Company economy.

Thank you for considering WD-40 Company in your career search.


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